Silicon Valley tech PR agency takes first place for executive visibility campaign
LOS GATOS, Calif. — Sterling Communications, Silicon Valley’s most creative PR agency, was awarded first place in the 2019 PR Daily Media Relations Awards. The Sterling Communications PR team was honored for its executive visibility campaign for client Airfox, a startup providing inclusive financial services to emerging markets.
The prestigious annual awards from PR Daily celebrate the most successful campaigns, initiatives, and teams in the communications, public relations, and marketing industries. Ragan Communications’ PR Daily is recognized as the leading voice in the industry, and its awards recognize those who create and cultivate best practices.
As a winner in the program, Sterling Communications joins an elite group of past winners including World Wildlife Fund, Whirlpool, IBM, Cigna, American Academy of Pediatrics, Best Friends Animal Society, and Oceana.
Sterling Communications was chosen from a wide pool of entries to receive first place in executive visibility for ingenuity and impact on behalf of its client Airfox. “Sterling Communications set themselves apart from an outstanding field of applicants. Their work was exceptional and displayed their innovative strategies for achieving success,” said Brendan Gannon, marketing manager for awards programs at Ragan Communications. “Congratulations, Sterling Communications. We look forward to your continued success. ”
The Sterling program was recognized for its comprehensive PR strategy involving media outreach, speaking opportunities, and awards — as well as contributed content. Securing coverage in top-tier outlets such as Fortune, Forbes, and Bloomberg was a top priority and led to a +300% year-on-year increase in media coverage for the Boston-based startup. It also landed Airfox honors such as MIT Innovators Under 35 and TechCrunch Disrupt Top Picks 2018.
“People need to hear stories of immigrant success and diversity — especially in the tech sector,” said Ashley Nakano, account director at Sterling Communications. “We translated the passion of Airfox CEO Victor Santos into position pitches and original content examining how institutional exclusion hampers innovation, the complexity of evolving blockchain regulatory environments, the need for technological solutions to intransigent inequalities, and the hardships faced by unbanked and undocumented entrepreneurs.”
Sterling Communications’ win was announced via social media, and the winning team was recognized for its accomplishment in a special write-up on PR Daily’s internationally read news website. To read the profile on Sterling Communications, please visit: https://www.prdaily.com/awards/media-relations-awards/2019/winners/executive-visibility-campaign/.
About Sterling Communications
Sterling Communications is Silicon Valley’s most creative tech PR agency. Sterling works exclusively with technology-oriented clients — helping them stand up, stand out, and stand for something in HealthTech, FinTech, enterprise infrastructure, IoT, cybersecurity, innovation acceleration, and more. Founded in 1989, the woman-owned business is headquartered in Silicon Valley. For more information, visit http://www.sterlingpr.com.
About Ragan Communications
Ragan Communications operates two of the top news and information sites for the PR and corporate communications industries: PRDaily.com and Ragan.com. Together, these daily news sites attract more than 700,000 global visitors monthly. Ragan and PR Daily run 11 awards programs each year, including the Digital Marketing & Social Media Awards, PR Daily Awards, Employee Communications Awards, and Video & Visual Awards. Judged by globally regarded experts and featuring multiple categories, these programs honor the top work in communications, PR, marketing, and media.