by Kawika Holbrook | May 16, 2023 | PR Stuff
At Sterling, we’ve been known to help clients develop, produce, and manage email newsletters in service of their communications goals. Heck, we even produce our own monthly newsletter to keep our network up to date on what we’re up to. We also read A LOT of...
by admin | Aug 23, 2022 | PR Stuff, Sterling Stuff
Newsletters are a great way for organizations to reach and build audiences via email. While they may take some thought and effort to get up and running, newsletters can eventually operate like a well-oiled engagement machine, and an excellent vehicle for digital...
by admin | Jul 21, 2022 | PR Stuff
The humble webinar is a great way to take a presentation online and make it a real-time conversation and lead generator. Webinars are excellent for engaging and educating a broad audience — and an attractive source of content about your organization. But orchestrating...
by admin | Jun 13, 2022 | PR Stuff
June 13, 2022 One of the most powerful pieces of written communication is the op-ed — which is an abbreviation of its customary location in a newspaper (“opposite” the “editorial” page). Op-eds are brief and thought-provoking opinion or commentary pieces not produced...
by Deirdre | May 20, 2022 | PR Stuff
May 20, 2022 A new survey finds more than three-fourths of public relations professionals find polarization a challenge to their organizations. Social media is only increasing the divide with algorithmic amplification of extremes in debate. Some companies are...
by admin | Dec 15, 2021 | PR Stuff, Sterling Stuff
We’re pleased to announce that Sterling Communications is the winner of the 2021 PR Daily Awards for Thought Leadership Communications in Healthcare PR and Marketing. Our agency was represented by Michelle Denny, Deirdre Blake, Christina Cherekdjian, and Marianne...
