Jon Erlichman of Bloomberg TV breaks down how Twitter and social media traffic could possibly reflect polling numbers, using Election Day 2012 social analytics data powered by Attensity.
Variety highlights Yahoo! News’ live polling throughout the presidential debate to gauge users’ opinions about the issues and the election in partnership with Attensity.
VentureBeat covers Twitter’s Certified Products Program and Attensity’s role as one of just 12 selected partners. Writer Jolie O’Dell highlights Attensity’s certified, enterprise-class engagement and analytics, based on information provided by Sterling.
Yahoo! News covers data generated by Attensity and provided by Sterling on the amount of followers on Twitter compared with support of Pres. Obama.
Stemming from a press release and blog post on Attensity’s website both drafted by Sterling, author Robert Marich covers Attensity’s social media analysis of ‘Rock of Ages’ and the film’s popularity online vs. box office.
Attensity conducted social media analysis of the Super Tuesday Republican primary elections, the results of which were featured in a cover story for USA Today and a spot on Fox 5 Atlanta.
eMarketer highlights data from Attensity in its article on customer service conversations in social media. Sterling Communications targeted eMarketer as an appropriate outlet and facilitated the inclusion of the charts.