- Augmented Reality
- Virtual Reality
In her article on “Four 2015 Energy Ideas ‘Back to the Future’ Got (Almost) Right,” Levelle showcases the energy efficiency of Arx Pax’s patented Magnetic Field Architecture, which can lift an object using 1/4 the energy that some helicopters burn getting off the ground. Levelle also cites the practical use of the hover technology using conductive road material, like the widely used conductive concrete, to plant thoroughfares with carbon dioxide-storing vegetation.
Only two days into its run, our client Appiom’s Kickstarter campaign has already been nominated a Staff Pick! Watch the video Sterling produced for Appiom on the campaign’s page and learn more about how families can manage online activity from anywhere with the Appiom app and router-connected device.
It’s not often that TIME magazine features a client on the list of 25 best inventions of the year. While the technology behind the hoverboard is revolutionary, the PR strategy is not. The TIME coverage nods at the future applications of the hover technology, which opens the door for a great follow-up piece.
It’s been a challenge to keep up with all the coverage we’re generating for Hendo Hover, but here’s a few additional links to keep you busy: Wired, Good Morning America, FOX News, Mashable, and even the comics (via CNET) — “This week the Internet’s attention was transfixed on a hoverboard, while ignoring Apple’s newest iPad.”
Coverage has been rolling in for Arx Pax’s Kickstarter campaign, from The New York Times, Yahoo, Engadget, Gigaom, Forbes, The Verge, The Guardian, Re/code, PC Magazine, Nerdist, Slate and many more! Meanwhile, our Kickstarter video for the world’s first hoverboard showcases the product’s unique, gravity-defying features with a heartwarming storyline.
Sterling captured the interest of technology consultant Francie Black at CES 2014 to review the AT&T Unite Pro mobile hotspot by NETGEAR and provided the necessary support in preparation for her local ABC-TV news segment comparing the hotspot with mobile phone tethering. Spoiler alert: the hotspot wins!
How do you encourage students to become life-long learners? In this EdTech Digest profile secured by Sterling Communications, Global Imagination CEO Mike Foody talks with editor Victor Rivero about how to engage students with a 21st century facelift to this classroom staple.